Start Date: 19/10/2026
Duration: 9.30am - 4.30pm
Location: Online Via Zoom
Full Fee: €335
Network Members Fee: €235
Programme overview
AI is already changing how hospitality businesses run, from rosters and menu costings to marketing, suppliers and customer reviews. This full-day online workshop is practical and hands-on. Delegates use AI on real hospitality tasks and identify where it can save time and improve everyday work. No technical background is needed. Delegates should have access to ChatGPT, Microsoft Copilot or Claude before the session.
Learning Outcomes
By the end of this course, learners will be able to:
- Use AI confidently for everyday hospitality tasks
- Write better prompts and get more useful results
- Apply AI to operations, marketing, suppliers and administration
- Analyse customer reviews and feedback
- Work with documents, reports and meeting notes
- Understand key risks including accuracy and data privacy
- Identify practical AI opportunities in their business
Who is this course for?
This workshop is ideal for:
- Hotel general managers and department heads
- Restaurant owners and food & beverage directors
- Front desk and guest experience teams
- Marketing and revenue management professionals
- Travel and tourism operators
- Hospitality consultants and tech solution providers
- Anyone looking to explore how AI is reshaping the hospitality industry
Trainer Profile
Mark Kelly – AI Ireland
Mark Kelly is an AI keynote speaker, strategist and board advisor, and the founder of AI Ireland, Ireland’s national AI recognition and education platform.
He is also Co-Founder and Chief Customer Officer of Alldus, an AI and cybersecurity staffing firm with offices in Dublin, New York and Glasgow.
Mark has delivered over 300 international keynotes for organisations including Microsoft, Oracle, Meta and PwC, and has trained more than 10,000 business leaders.
Through the AI Awards, which he runs, he has reviewed over 1,000 real-world AI projects — giving him a rare view of what actually works in practice and what quietly fails.
He hosts The AI Ireland Podcast, with over several hundred episodes, and is the author of the AI Unleashed book series.
Mark works as a practitioner rather than a commentator, and his sessions are built around real business processes.
Website: https://markkellyai.com/
Content Covered
- AI in hospitality: what is useful today
- Better prompting and live practice
- Operations: rosters, costings, suppliers and admin
- Marketing and customer communication
- Customer reviews and feedback analysis
- Working with documents and reports
- AI for planning and decision support
- Improving repetitive tasks with AI
- Risks, data protection and human judgement
- Your 30-day AI action plan
Delegates receive a hospitality prompt pack and workbook.
Skillnet Ireland SME Upskill Grant
Skillnet Ireland have launched the SME Training Grant a new initiative designed to help eligible small and medium-sized enterprises (SMEs) invest in AI skills while recovering employee salary costs for time spent training.
Eligible businesses can claim €204.30 per employee per training day, subject to the scheme’s eligibility criteria.
Eligible Companies:
- SMEs based in the Republic of Ireland employing between 2 and 250 employees, and SME turnover parameters per company size. For further details, please see FAQ.
- SMEs that are at least 12 months in operation and registered with the Companies Registration Office (CRO).
- Ownership and Control: Companies that are part of a wider corporate group may need to include the employee numbers and financial data of partner or parent organisations when determining SME eligibility under the EU SME definition. For further details, please see FAQ: https://www.skillnetireland.ie/upskill-sme-training-grant/eligibility-criteria
